Dunkin’ Brands’ Baskin-Robbins Offers New Ice Cream Cakes

Zacks

Baskin-Robbins, a unit of Dunkin' Brands Group, Inc. DNKN, is celebrating the holiday season with a new lineup of ice cream cakes. The new cake options available at Baskin-Robbins are Polar Bear Dome Cake and Fudge Yule Log Roll Cake. These cakes can be customized with the buyer’s choice of ice cream flavor.

Baskin-Robbins also has a new Flavor of the Month ice-cream in the offing, OREO Cool Mint Chocolate. The chocolate ice cream will have a filing of cool mint OREO cookie chunks and a fudge ribbon of dark peppermint. This new flavor can be enjoyed in a variety of ways – cup, cone, milkshake, Cappuccino Blast or as a Brownie Sundae.

Moreover, Baskin-Robbins added that it will continue the holiday cheer with its Celebrate 31 promotion. On New Year's eve, all kids' scoops will be available at a discounted price of $1.31 while two scoops of the same will be available at $3.31.

Baskin-Robbins is the largest chain of ice cream specialty shops in the world. The brand offers innovative, premium hard scoop ice cream and soft serve, custom ice cream cakes, in addition to a full range of beverages.

The unit was a strong contributor to Dunkin’ Brands’ earnings and revenues in the last reported quarter. These new product offerings should further boost sales at Baskin-Robbins.

Dunkin’ Brands currently has a Zacks Rank #3 (Hold).

Stocks to Consider

Some-better ranked stocks from the restaurants industry are Shake Shack Inc. SHAK, Jack in the Box Inc. JACK and BJ's Restaurants, Inc. BJRI. All these stocks sport a Zacks Rank #1 (Strong Buy).

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