Pitney Bowes Inc.(PBI) recently collaborated with Neo Technology for constructing a novel Spectrum Master Data Management System (“MDM”) utilizing the leading global graph database, Neo4j.
The MDM is build using the company’s data analytics capabilities, along with its Spectrum Technology Platform based on Service-oriented architecture (“SOA”) technique. In order to gear up for the increasing competition, Pitney Bowes selected Neo4j to build an integrated data management tool. This will help the company gain crucial in-depth information from the advanced graph database that are difficult to obtain from the conventional relational database management solutions (“RDBMS”).
The main challenge that Pitney Bowes faced while constructing MDM was achieving a high level of accuracy in its model due to the presence of intricate and overlapping hierarchies. Furthermore, for consolidating complex information from diverse systems, flexibility of the data model is a crucial factor. Graph models are one of its kinds in terms of flexibility and data connectivity. Neo4j has proven unmatched capabilities in handling complex relationship between various data sources. Moreover, it has a wide margin, coupled with the required flexibility and enterprise readiness, which were deemed suitable for Pitney Bowes’ requirement.
The company’s advanced MDM will enable various businesses to optimize their decisions by achieving a multidimensional view of their processes. The huge, disparate and real-time data will be utilized by the graph technology to provide detailed information about the connectivity between customers and related factors including product type, time and location of transactions and even interactions among different customers. This apart, the MDM is designed for operation in the existing customer application base and therefore, will save expenses that would have been incurred if the customers had to upgrade their complete systems.
Neo4j gives a competitive edge to this Zacks Rank #2 (Buy) company as its graph-based model provides fast and reliable information to the businesses. Further, ease of comprehension of the information is an additional perk for customers.
Neo4j has a strong community ecosystem which has already been deployed by key players like Cisco Systems, Inc. (CSCO), eBay Inc. (EBAY) and Wal-Mart Stores Inc. (WMT) for successfully optimizing their businesses.
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