Weber Shandwick, a division of The Interpublic Group of Companies Inc. (IPG), recently promoted Teisha Van de Kop as Executive Vice President (EVP). In her new role, Van de Kop will look after content development and creative production for clients in North America.
In her 15-year long association with Weber, Van de Kop has been a key leader of a very competent team of creative professionals. Her team was involved in developing next generation shareable content like live video, infographics, data visualizations and entire branded content hubs.
Moreover, she played a pivotal role in streamlining and expanding video capabilities, ranging from live streamed events and emotional anthem-style videos to 3-D animation and stop-motion graphics.
Van de Kop’s commitment and talent has driven the growth at Weber over the years and has helped the company to win several awards.
Weber is one of the top global public relations firms serving various sectors including consumer marketing, healthcare, technology, public affairs, financial services, corporate and crisis management.
Weber’s parent company, Interpublic, offers a wide variety of advertising and marketing communication services. Other services include public relations, meeting and event production, sports and entertainment marketing, corporate and brand identity as well as strategic marketing consultations for customers in more than 100 countries.
Interpublic currently carries a Zacks Rank #3 (Hold). Some better-placed stocks in the same industry are Clear Channel Outdoor Holdings Inc. (CCO), WPP plc (WPPGY) and Huron Consulting Group Inc. (HURN). While Clear Channel and WPP carry a Zacks Rank #2 (Buy), Huron holds a Zacks Rank #1 (Strong Buy).
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