MUNDELEIN, Ill., Oct. 8, 2012 /PRNewswire/ — Z Trim Holdings, Inc. (OTC Markets: ZTHO – News), a bio-technology company providing value-added ingredients to a variety of industries, today announced that the FDA has approved the labeling of Z Trim products in meat applications. Specifically, the FDA has approved the use of Z Trim ingredients in ground, emulsified, and processed meats and poultry.

Total estimated revenue for the processed meat and poultry industry is expected to reach $179.4 billion in 2012, according to IBIS World research. In these applications, Z Trim ingredients can help food processors to significantly lower their costs while improving finished product performance for consumers. For example, when a small percentage of Z Trim corn fiber is added to a ground beef formula, the Z Trim will bind the juices, fats, and seasonings, thereby enhancing flavor, texture and yield. Further, it will prevent oil separation during cooking, reducing shrinkage and giving the finished product a better appearance.

Visit http://www.ztrim.com/pages/z_trim__improves_ground_beef/362.php to view a short video, showing how Z Trim improves a ground beef formulation.

“Z Trim ingredients are perfectly positioned to help the enormous meat and poultry industry deliver on the promise of healthier, better quality finished foods for consumers,” said Lynda Carroll, Z Trim VP of Sales and Applications. “We’ve already made significant progress testing Z Trim in meat applications with a number of major processors, and now that we have FDA labeling approval, expect to achieve substantial sales to this market segment in short order.”

Vince DeGrado, Vice President of Technical Services, Food Safety and R&D with American Foods Group, LLC, began his relationship with Z Trim over 5 years ago. Mr. DeGrado stated, “Z Trim’s ingredients provide exactly what I need to make finished products with fewer unnatural ingredients, extended shelf-life, and cleaner labels. The technical staff at Z Trim is extremely knowledgeable and understands how to help me achieve my formulation goals, whether they involve reducing cost, managing moisture, or creating cleaner labels.” He added, “Seeing the Z Trim Team win the “Making Healthy School Meals Easy Challenge” at this year’s IFT Food Expo in Las Vegas gives me even greater confidence that I’m working with a Company that can help me make our already excellent products better still.”

Chef Eric Carre, President/Owner of Amazing Food Creations, has been using Z Trim in his formulations for several years. He stated, “Z Trim can be used in both ice-cold and hot emulsions, as the Z Trim ingredients’ performance is completely unaffected by temperature. It’s an excellent moisture binder and an emulsion stabilizer, and can be used in complex meat applications such as hot dogs or sausages. Further, Z Trim helps to optimize product yield through the entire manufacturing process, including the critical smoking phases.” He went on, “We’ve found that Z Trim can be used in a number of different ways to improve virtually any finished product, including meatloaf, chicken patties, and burgers or meatballs, irrespective of the processing methods. Z Trim truly is an indispensible ingredient to have at one’s disposal.”

ABOUT Z TRIM

Z Trim Holdings, Inc. (www.ztrim.com) is a bio-technology company that owns existing, and has developed new, products and processes that make use of biomass for applications in the food and industrial markets. The Company’s food division currently sells a line of ingredients that can help manufacturers reduce their costs, solve an array of production problems, and enhance the quality of finished goods. The Company’s revolutionary technology and all-natural products add value across virtually all food categories by, among other things, helping to reduce fat and calories, add fiber, increase shelf-stability, prevent oil migration, and add binding capacity – all without degrading the taste and texture of the final food products. Perhaps most significantly, Z Trim’s products can help extend production yield, thereby increasing its customers’ gross margins. Established in 2012, the Company’s industrial division plans to sell eco-friendly ingredients to the oil drilling, hydraulic fracturing, petroleum coke, steel/aluminum manufacturing, paper and other industries. Z Trim’s industrial ingredients offer superior functionality and supply chain stability in a wide range of applications as adhesives, binders, viscofiers and emulsifiers, compared to starches, gums and other products in current use.

Forward-Looking Statements and Risk Factors

Certain statements in this press release are “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements involve a number of risks, uncertainties and other factors that could cause actual results, performance or achievements of Z Trim Holdings to be materially different from any future results, performance or achievements expressed or implied by these forward-looking statements. Other factors, which could materially affect such forward-looking statements, can be found in our filings with the Securities and Exchange Commission at www.sec.gov, including risk factors relating to our history of operating losses, that our auditors have expressed substantial doubt regarding our ability to continue as a going concern, the fact that we may dilute existing shareholders through additional stock issuances, and our reliance on our intellectual property. Investors, potential investors and other readers are urged to consider these factors carefully in evaluating the forward-looking statements and are cautioned not to place undue reliance on such forward-looking statements. The forward-looking statements made herein are only made as of the date of this press release and we undertake no obligation to publicly update such forward-looking statements to reflect subsequent events or circumstances.

SOURCE Z Trim Holdings, Inc.