CHICAGO, July 2, 2012 /PRNewswire/ — Gold Eagle Co., an industry pioneer of aftermarket fluids and additives and maker of best-selling automotive brands, including STA-BIL, HEET and START YOUR ENGINES!, today announced it has acquired 303 Products, Inc. maker of the 303 Brand of protectants, cleaners and associated products. Based in Palo Cedro, CA, 303 Products, Inc. manufacturers more than 10 premier-quality products offering UV screening and protective treatments, finishes and specialized cleaners for rubber, vinyl, plastics, textiles and finished leathers.

“This is a landmark moment in Gold Eagle’s history,” said Marc Blackman, CEO of Gold Eagle. “Over the past 80 years, we have built a powerful mix of household brands that have been protecting, preserving and enhancing the performance of engines everywhere and can be found in millions of garages worldwide. We are thrilled to have 303 Products join the Gold Eagle family. We look forward to strategically growing the 303 Brand and know our customers will appreciate the quality and usefulness of the products.”

“We believe that Gold Eagle Co.’s logistics, personalized and efficient customer service, and its proven product marketing abilities will enable the 303 Brand to grow both domestically and internationally,” said Dennis A. Praegitzer, CEO of 303 Products, Inc. “For more than 30 years, our Company has developed a world class collection of quality products and emerged as a category leader. Together, with Gold Eagle, we believe we will continue this momentum.”

Fred Scuncio, vice president of sales for 303 Products, Inc. and principal of SCI will join Gold Eagle Co. as an independent factory representative to continue in providing best solutions for 303 customers.

Recognized as “the products manufacturers recommend most,” 303 Products, Inc. markets its products worldwide in a multitude of categories, including Automotive, Marine, Casual Furniture, Industrial Fabrics, RV, Trim, Paddling and Hardware. 303 Products, Inc. CEO Dennis A. Praegitzer founded the Company in 1980 when he recognized that the aviation/aerospace industry needed something that did not exist: a protective chemical treatment for rubber and plastics that actually protected against UV and ozone degradation. 303 Products created the world’s first UV-screening surface treatment. Today, 303 Products, Inc. markets popular brands, including 303 Aerospace Protectant™, 303 High Tech Fabric Guard™, and 303 Fabric/Vinyl Cleaner™.

Gold Eagle products can be found across the globe in more than 45 countries, on five continents, and domestically in retail stores nationwide. Its product lineup includes some of the most recognizable names in the fluid and additives aftermarket:

• STA-BIL Fuel Stabilizer- America’s top selling fuel stabilizer
• HEET – America’s #1 selling gas line antifreeze and water remover
• 104+ Octane Boost– Regular and Maximum Formula
• Start Your Engines! Fuel System Revitalizer
• Golden Touch “All in One” Complete Fuel System Cleaner
• NO LEAK
• DieselPower! Diesel Additives
• AlumAseal
• Gold Eagle

To learn more about Gold Eagle products or locate a retail store that sells Gold Eagle products, please visit www.goldeagle.com.

About Gold Eagle Co.
For 80 years, Gold Eagle Co. has been an industry pioneer in the production and distribution of aftermarket fluids and additives. We create products that help preserve, protect and enhance the performance of engines everywhere. We are a leader in the product development, manufacturing, marketing, and distribution of branded engine performance and maintenance chemicals. Privately held and headquartered in Chicago, Gold Eagle Co. is the manufacturer of leading brands, including STA-BIL Fuel Stabilizer, HEET Gas-Line Antifreeze, NO-LEAK Treatments, 104+ Octane Boost, Start Your Engines and DieselPower! Diesel Additives. To view our complete line of Gold Eagle products or learn more about the Company, please visit www.goldeagle.com or call 800-621-1251.

All trademarks, service marks and trade names, including STA-BIL, HEET, START YOUR ENGINES! , NO LEAK, ALUMASEAL, GOLD EAGLE, DIESEL POWER! , GOLDEN TOUCH, 104 and CoolRidesOnline used herein are trademarks or registered trademarks of Gold Eagle Co. The aforesaid families of related marks, images and symbols are the exclusive properties and trademarks of Gold Eagle Co. Any other product or company names mentioned herein are the trademarks of their respective owners.

Media Contact:
Jennifer Rook
Gold Eagle Co.
773.326.6394
jrook@goldeagle.com

SOURCE Gold Eagle Co.