NEWPORT BEACH, Calif., Jan. 12, 2012 /PRNewswire/ — SearchCore, Inc. (OTCBB: SRER), (OTCQX: SRER), a technology-based Internet marketing services company that connects consumers with brands, products and services, today announced that its wholly-owned subsidiary, WeedMaps Media, Inc., www.WeedMaps.com, has completed its acquisition of assets and trade names of MMJMenu, LLC, the medical marijuana industry’s leading provider of seed-to-sale collective management and point-of-sale software.

“SearchCore is proud to start 2012 with the acquisition of MMJMenu and is excited to integrate MMJMenu’s proprietary software into our system,” said Jim Pakulis, CEO of SearchCore, Inc. “We feel the traceability of products is crucial for the ongoing success of a dispensary’s business model, and just as importantly, for the integrity of the medicinal cannabis industry as a whole.”

“We spend a great deal of time analyzing the medicinal cannabis industry, and we are constantly working to create greater efficiencies throughout the supply chain and improve the legal channels. The acquisition of the MMJMenu business allows us to complete the cycle of accountability, specifically from seed-to-sale,” said Doug Francis, President of SearchCore, Inc. “Combined with our other assets, we believe, for the first time, we can approach municipalities, state and even federal-level decision makers and assist with policymaking negotiations based on data, and not emotion. We believe we now have the controls in place to assist the medicinal cannabis industry in reaching new levels of success. We have a strong vision; to increase the reputability of the medicinal cannabis industry in general. We now have the tools to help reach that vision.”

SearchCore’s Chief Web Officer Justin Hartfield states, “WeedMaps Media has now incorporated a complete roster of exceptional, user-friendly software products that we can offer dispensary owners in order to help drive, maintain and monitor their businesses. We’re proud to announce that as a result of the acquisition of MMJMenu, we will be offering one of MMJMenu’s point-of-sale software options absolutely free of charge to dispensary owners. We hope that this will help dispensaries make the decision to take the necessary measures to help push our industry forward and help it reach its full potential.”

About SearchCore, Inc.
SearchCore, Inc., formerly General Cannabis, Inc., is a technology-based Internet marketing services company that offers customers an integrated suite of services including media, technology, marketing and information. Founded in 2010, SearchCore is headquartered in Newport Beach, California. The Company’s common stock trades on the OTC market’s highest tier, OTCQX, under the ticker symbol “SRER.” www.SearchCore.com

Safe Harbor Notice
Certain statements contained herein are “forward-looking statements” (as defined in the Private Securities Litigation Reform Act of 1995). SearchCore, Inc. cautions that statements made in this news release constitute forward-looking statements and makes no guarantee of future performance. Forward-looking statements are based on estimates and opinions of management at the time statements are made. These statements may address issues that involve significant risks, uncertainties, estimates and assumptions made by management. Actual results could differ materially from current projections or implied results. SearchCore, Inc. undertakes no obligation to revise these statements following the date of this news release.

SOURCE SearchCore, Inc.