JACKSONVILLE, Fla., June 6, 2016 /PRNewswire/ — LessAccounting.com is a multi-million dollar SaaS business who competed with major players Intuit and Xero, although they never took funding or investment. Co-founders Allan Branch and Steven Bristol, under the parent company LessEverything, Inc, launched LessAccounting 2007 and sold it this week for an undisclosed amount.

LessAccounting became known for its jargon-free and customer-first approach to bookkeeping. LessEverything sold LessAccounting to the team behind American SMB Services and Big Half. The founders of LessAccounting are confident that the acquisition will only mean good things for current users.

Going back to consulting

Bristol and Branch decided to sell LessAccounting because, as Bristol said, “Now was the right time to cash out so we can focus on helping others launch their ideas.” This gives them the opportunity to focus on their other brands, the web and mobile consulting service LessEverything and video production/marketing company LessFilms. Bristol said that he and Branch learned a lot from building LessAccounting, and now they want to take that experience to help other business owners build and grow their operations.

Branch commented: “We’ve done what very few consulting companies have done, we built our own SaaS product, we ran it successfully for nine years, grew it to a multi-million dollar company, and had a fruitful exit.” The fact that LessEverything has extensive experience with customer on-boarding and retention in LessAccounting bodes well for anyone who would like help starting or growing their own SaaS business.

About LessAccounting

LessAccounting (lessaccounting.com) has been the only bookkeeping solution specially designed for small business owners who dislike or don’t know bookkeeping or accounting. Over the years they’ve fought hard to keep their interface simple, clean, and “below the jargon radar.”

About LessEverything

LessEverything (lesseverything.com) is a web/mobile development agency specializing in Ruby on Rails SaaS application and business development.

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/smb-quickbooks-competitor-sells-and-returns-to-consulting-roots-300280309.html

SOURCE LessEverything