Twitter Tests Ad Space on Following List to Boost Revenues
Social networking website, Twitter ( TWTR ) is keen on growing its advertising business and reportedly, expanded the advertising space from Timeline to users’ following list. Some of the celebrity Twitter users have noticed the change, but it is not clear if the company has fully rolled out this advertisement strategy for marketers. We believe that Twitter will benefit from this higher spending by marketers as its innovative product portfolio continues to attract advertisers (its primary revenue source) […]