San Francisco-based Williams-Sonoma, Inc. WSM will launch the sixth retail store under its Rejuvenation brand in Atlanta, GA on Oct 16. Located in Ponce City Market, this 4,000-square-foot store will offer various home furnishing items such as new and vintage light fixtures, hardware, house parts and furniture.
The store will also offer Rejuvenation’s latest collection, “Northwest Modern”. The collection features home furnishings made of natural materials with clean and geometric shapes. It is inspired by the first modern homes built in the 1930s in the Pacific Northwest region. It also includes chandelier configurations, furniture and storage, and collections from collaborators Brendon Farrell, Cedar & Moss and Revive Designs.
Williams-Sonoma is known for its iconic home furnishing brands. The company offers personalized products including branded furniture, bedding, bathroom accessories, rugs, curtains, lighting, decorative accessories, dinnerware, kitchen essentials and gifts created by the company’s team of artists and designers.
Williams-Sonoma has been consistently adding new stores to drive sales. New stores enable the company to cater to increasing demand for innovative products and keep up with the latest trends in home furnishings. Addition of new businesses and solid execution across all its brands have been driving this home furnishing company’s performance. Moreover, the e-commerce business is gaining traction. Successful launch of new products and stores is also contributing to its top line.
Williams-Sonoma carries a Zacks Rank #3 (Hold).
Stocks to Consider
Some better-ranked stocks in the home furnishing space include Tempur Sealy International Inc. TPX, Restoration Hardware Holdings, Inc. RH and Mohawk Industries Inc. MHK. While Mohawk Industries sports a Zacks Rank #1 (Strong Buy), Tempur Sealy International and Restoration Hardware Holdings carry a Zacks Rank #2 (Buy).
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