Williams-Sonoma Now at The Mall of San Juan, Puerto Rico

Zacks

Williams-Sonoma, Inc. WSM launched a new store under its brand Williams-Sonoma, at The Mall of San Juan in The Commonwealth of Puerto Rico. This is Williams-Sonoma's first store in the Caribbean, while The Mall of San Juan is Puerto Rico’s first luxury mall.

The Williams-Sonoma brand offers cookware, tools, electrics, bar, outdoor, furniture and cookbooks. The new 8,000-square-foot Williams-Sonoma store features two cooktops and an island for demonstration. The store also provides a 12-seat cooking island along with cooking classes for both adults and kids. Moreover, shoppers will find a curated collection of products and foods to suit the local taste.

The latest store will further strengthen its foothold in the Caribbean. Moreover, the new store will be able to gain major traction from the holiday season starting third-quarter 2015. In fact, with Williams-Sonoma’s new collections ready to hit the market, revenues should get a significant boost in the upcoming quarters.

Product innovation plays a huge role in the company’s success. The company enjoys consistent demand for its products, which need to match changing consumer preferences. Williams-Sonoma has been able to address this demand very well. The company’s collections are aimed to cater to the increasing demand for innovative products and keep up with latest trends in home furnishings.

Williams-Sonoma carries a Zacks Rank #3 (Hold).

Some better-ranked stocks in the home furnishing space include Tempur Sealy International Inc. TPX, Mohawk Industries Inc. MHK and Interface Inc. TILE. While Tempur Sealy International and Interface sport a Zacks Rank #1 (Strong Buy), Mohawk Industries holds a Zacks Rank #2 (Buy).

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