3D Systems Corporation (DDD) recently announced its latest acquisition, botObjects, a U.K.-based 3D printer startup. The company expects the acquisition to be accretive to its business in 2015 itself. However, financial terms of the deal were kept under wraps.
botObjects is a pioneer in the designing and development of the 3D desktop printer range, ProDesk3D. The core technology utilized in these printers for the production of true full-color 3D printed objects is the PlasticJet Printing (“PJP”). The company has formulated the useful 5-color CMYKW cartridge system in order to create diverse color combinations for its 3D printers in a smooth and efficient way.
botObjects ProDesk3D technology will be integrated with 3D Systems’ business on an immediate basis. 3D Systems will, thereafter, leverage botObjects' technology to launch a novel full color desktop printer, CubePro C.
The company asserts that CubePro C will set high standards for accuracy and speed in the 3D desktop market and that too, in an economical price range. 3D Systems claims that CubePro C can print as many as 25-microns layers at a high speed of approximately 175 millimeters per second. The printer uses hard-wearing print materials like PLA and ABS with PVA support material.
The CubePro C will significantly enhance 3D Systems’ printer portfolio, which consists of 3D printers like CubePro and Cube along with 3D scanning products such as Sense. These solutions are designed by the company keeping in mind the requirements of diverse consumers, ranging from professionals like engineers, designers and architects to common people using the technology for home or school.
On the other hand, this acquisition brings a new lease of life for botObjects, which has been facing severe problems regarding the scaling of the production process. Of late, botObjects has been witnessing increased customer dissatisfaction due to its inability to meet demand.
3D Systems stated that it plans to fulfill botObjects’ back-order for the ProDesk3D printers. CubePro C, which will be showcased at The International CES event, will now be available in limited numbers. However, the company plans to ramp up its production facility in 2015 itself to expand its distribution.
Separately, in a different announcement, 3D Systems unveiled another innovative product, Touch haptic 3D stylus, that comes with an OpenHaptics Software Developer Kit. This offering is expected to be of significant importance in the digital design and virtual gaming markets.
This Zacks Rank #3 (Hold) company has been consistently expanding its product offerings, in its efforts to outpace peers like Stratasys Ltd. (SSYS), The ExOne Company (XONE) and Voxeljet AG (VJET), among others.
However, with the company’s share prices suffering a 5.2% dip in yesterday’s trading session, it is evident that the aforementioned developments failed to move investor sentiments.
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