HWAY’s Wisconsin Fitness Drive (ESRX) (HWAY)

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Healthways (HWAY), the well-being enhancement company, recently announced a new agreement with WPS Health Insurance (a non-profit health insurer in Wisconsin), whereby over 38,000 Wisconsin residents will gain access to the well-known SilverSneakers Fitness Program.

As of the beginning of June 2011, SilverSneakers became accessible to eligible enrollees of WPS Medicare Companion, a Medicare supplemental insurance program in the state.

The SilverSneakers program is America’s foremost exercise and social support program that aims at keeping senior citizens fit. Its regimen was created keeping in mind the physical constraints of older citizens and training is accordingly imparted by certified trainers. WPS will offer SilverSneakers at no extra cost to its Medicare Companion enrollees.

SilverSneakers grants eligible participants access to over 11,000 wellness and fitness clinics across the nation. Many centers provide with facilities like treadmills and other exercise equipments, besides more sophisticated training such as in yoga.

We believe that uncertainty surrounding a sluggish economy led to deterioration in past performances. Despite contract wins in overseas market, international operations have made a relatively minor contribution. However, on the positive side, we observe that a robust revenue backlog and brisk contract activity signals meaningful growth later in 2011 and in 2012.

Healthways, a prominent vendor of specialized and composite solutions, enables recipients to maintain or improve their well-being and consequently, reduce systemic healthcare costs. The company’s solutions are intended to keep people healthy and optimize care for those with chronic illness.

Healthways’ proven programs are accompanied by tailored intervention, which comes to customers in the form of mail, Internet, phone or face-to-face interaction, either in the U.S. or overseas. It also provides other facilities such as a national Fitness Center Network. The company competes with Express Scripts (ESRX) among others.

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HEALTHWAYS INC (HWAY): Free Stock Analysis Report

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