IBM Unveils New Analytics Appliance (EMC) (HPQ) (IBM) (MSFT) (ORCL)

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International Business Machines Corp.(IBM) has come up with a new analytics application, namely IBM Netezza High Capacity Appliance, which can analyze up to 10 petabytes of data within minutes. A petabyte is a unit of information which is equal to one quadrillion bytes or 1024 terabytes.

Organizations such as banks, insurance companies, healthcare organizations and communications service providers are required by industry regulators to store huge amounts of data for specific time periods that can even extend up to a decade. In such a scenario, the new IBM application is perhaps the solution for the organizations dealing with such huge amounts of data.

The new application can also be used by organizations to analyze “big data” or substantial amount of data to track various types of information, like new trends estimation on consumer sentiment, product safety, and sales and marketing effectiveness as per organizational needs.

The IBM Netezza appliance is cost effective and is based on IBM BladeCenter technology that analyzes petabytes of data notably quicker than its contemporary alternatives.

The new application will be tested by Kelley Blue Book, The Trusted Resource for prices, values, and expert and consumer reviews on new and used vehicles. It will be used to analyze the trend of the web site visitors regarding new vehicle prices, safety recall and warranty data, and vehicle buyer reviews.

IBM recently announced a $100 million investment in the research and development of technologies and services, which will help clients to handle large amounts of data in an efficient and structured manner with relative speed and optimal security.

Recommendation

We believe that IBM will continue to benefit from its spate of new initiatives like smarter planet, business analytics and optimization, and cloud computing over the long term.

However, IBM continues to face stiff competition from a number of companies, including Hewlett Packard Co. (HPQ), Microsoft Corp. (MSFT), Oracle Corp. (ORCL) and EMC Corp. (EMC).

We remain Neutral over the long term (6-12 months) based on the belief that the company’s shares are fairly valued at current levels.

Currently, IBM has a Zacks #3 Rank, which implies a short-term Hold rating.

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