Williams-Sonoma, Inc. WSM launched a new store under its brand Williams-Sonoma, at The Commons at Calabasas, CA.
The new 5,000 square foot store will debut new cooktops, and curated indoor and outdoor Williams-Sonoma Home vignettes. The store also features an eight-seat cooking island along with cooking classes for both adults and kids. Shoppers will also find an outdoor area, complete with landscaping and outdoor furniture.
Williams-Sonoma, headquartered in San Francisco, already enjoys a strong presence in South California, with stores in Beverly Hills and South Coast Plaza. The new store will further strengthen its foothold in the area.
Product innovation plays a huge role in the company’s success. There is consistent demand for its products, which need to match changing consumer preferences. Williams-Sonoma has been able to address this demand well. The latest collection is aimed to cater to the increasing demand for innovative products and keep up with latest trends in home furnishings.
In order to maintain originality, Williams-Sonoma has studios, which provide infrastructure for the development of new products, techniques and collaboration with artists and designers. Studios are work spaces for different departments, including colorist dye shop, weaving, carpentry and 3D modeling space.
Williams-Sonoma carries a Zacks Rank #3 (Hold).
Some better-ranked stocks in the home furnishing space include Tempur Sealy International Inc. TPX, Fortune Brands Home & Security, Inc. FBHS and Pier 1 Imports, Inc. PIR. While Tempur Sealy International sports a Zacks Rank #1 (Strong Buy), Fortune Brands Home & Security and Pier 1 Imports hold a Zacks Rank #2 (Buy).
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